Many unsuccessful business ideas could have worked, if they had been properly optimized and leveraged. For example, Google and Yahoo are still thriving while AltaVista fell by the wayside. At one point, they were on par; however, AltaVista apparently didn’t have enough confidence or the ability to execute on their own business model. In hindsight, we believe if they had moved forward more confidently—like their now billionaire peers—Alta Vista possibly could have been as successful as Google.





